Beauty
New on the shelf: A quality suitcase, a crunchy cracker, and Eden Fines’s brand
New products in Israel: RITZ crackers, Danone MULTI yogurt, a quality trolley suitcase by Rikuchet, Barilla pasta, Achla hummus, crispy Tivall schnitzel, and a new FIFI series by Eden Fines.
Black truffle and 2-second shampoo: 7 hair products that repair summer damage
Ruti Broudo makes a move no one saw coming
Limited beauty edition in honor of Hello Kitty’s 50th birthday
NIS 8,500?! By the time I can afford to buy this cream, my wrinkles will smooth themselves out
Stress, dryness, too little sleep – there are many ways to damage your skin. We tested products that attempt to fix the damage caused by this so-called winter.
Redefining the haircare market: The Israeli brand challenging high prices
As professional hair product prices rise, Redefine launches 40 innovative items for NIS 19.90–49.90. Is a market revolution coming?
This is what we thought about the new peeling treatment that promises renewed skin in half an hour
Fifteen minutes, NIS 2,500, a tingling and warming sensation—our tester tried the new treatment that promises fast and effective results without redness.
The best perfume of the year and the perfect lipstick
We tested the newest and most promising products—from foundation that stays put for 24 hours to the perfume that immediately makes you want to grab another bottle because it’s just that good.
A review of a treatment that strengthens the skin of the face and neck
At 63, Ronit decides it's time to refresh her facial texture. She undergoes treatment with the SOFWAVE device, an Israeli innovation that achieves noticeable changes in a single session.
This is the active ingredient your hair is missing
Redefine offers therapeutic series for all hair types – keratin for repair, argan for nourishment, curly hair for curl definition, and a therapeutic series for a healthy scalp.
When the weather gets nicer, we'll have a rare jacket for the transitional season
This week, we added to our top picks a jacket perfect for the transitional season, and went crazy over the shower gel and body cream that left us with a divine feeling, no less.
Brand news: Running on clouds and the color that’s no longer a trend
When a fashion brand partners with a luxury hotel, the mobility innovation that will win you over, flying with shoes, plumping lipsticks, a shaving gel with a new look, and much more.
The shopping that will make you feel like a Disney princess
This week, we loved seven items that are a bit of everything: an edgy patent leather suit, lace garter tights, a playful yet comfortable bra, and more.
Radiant skin like after the first rain: Here’s how to achieve it
It’s time to give our skin what it needs with skincare products rich in natural oils, plant extracts, and deep nourishment that will restore its softness and vitality.