Beauty
New mascara that promises dramatic length
The makeup brand L'Oréal Paris is launching a new mascara that promises to lengthen lashes by up to 5 millimeters and create a defined and lifted look.
Egoz Hakfar launches chop stick premium Asian series in Israel
The Korean device that conquered Instagram – and Hailey Bieber’s face too
A primer serum that promises makeup that lasts for 24 hours
World’s most extreme lips? Why she Spent Over $175,000 and still isn’t done
Vienna Würstel, a 25-year-old content creator from Mallorca, has already spent tens of thousands of dollars on giant lips that cause her difficulty breathing, speaking, and eating.
Trump launches Victory 47 perfume – and the price is insane
U.S. President Donald Trump has launched a new perfume priced at $249 per bottle, promising “power, confidence, and success” – and criticism was quick to follow.
Multitasking: The beauty products that will save you time, space, and money
Multifunctional skincare and makeup products are must-haves in your beauty routine. Because it's more convenient and much cheaper when one product does the work of three.
We found a brow gel that keeps the eyebrows in place
We tested new pencils and gels that promise order, logic, and control, at least in this small chaos, for anyone looking for natural, lifted, yet drama-free brows.
Discover a hidden beauty gem in London’s alleyways – here’s what you need to know about it
Heading to London and planning a Sephora spree? Take a detour to Space NK, a hidden gem in London’s alleyways, offering a boutique beauty experience with top must-know brands.
This week on the shelf: Advanced sun collection and revolutionary rose serum
Lierac Paris’s new sun collection has five innovative products, SABON’s rose serum, TAKEANAP towels with Zero Twisted tech, Vichy pigmentation spot cream, and more.
Hailey Bieber’s beauty brand Is finally coming to Sephora
Hailey Bieber’s beauty brand has been a favorite among beauty lovers ever since its launch. Now, a collaboration has been announced between Rhode, Bieber’s brand, and the beauty retailer Sephora.
Here’s a sentence we never thought we’d say: We found a really handsome razor
As if it’s not hard enough already, suddenly it’s summer. This time we have 6 products to help get through the scorching season.
From beauty to fashion: Argania Group invests NIS 50M in acquiring Studio Pasha
ARGANIA Group expands from beauty into fashion, acquiring a 33-branch chain. The deal closes May 1, as the company behind top beauty brands takes over a fashion label for women and youth.
Dreamy skin, intoxicating scent, and perfect hair: The ultimate guide for beauty addicts
The beauty world is constantly evolving, and this time it's bringing a host of must-have products. So, what’s worth checking out?
