Fitness

From Israel to New York and Miami: How Nofar Hagag built a U.S. pilates brand

From Israel’s National Water Polo Team to founding Nofar Method, Nofar Hagag shares how discipline and resilience helped her build a growing Pilates brand in New York and Miami.

Israeli entrepreneur Nofar Hagag builds a Pilates brand across the U.S.
Physical Fitness.

Living better for longer: Israeli fitness experts on how to stay strong and healthy as you age

THOUSANDS OF RUNNERS take part in the Tel Aviv Night Run, Oct. 2025.

Guarding our health is an act of Jewish responsibility - opinion

How infrared became the hottest trend in the wellness world?

How infrared became the hottest trend in the wellness world?


The 3 Best Muscle-Building Stacks To Try This Year


Barbie mania extends to fitness with True Wireless Defunc TRUE SPORT earbuds

These earbuds feature touch control, voice assistant support, and offer up to 30 hours of use.


Getting back on track: How to achieve your fitness goals

By being honest with yourself and your time, you can begin to prioritize your body and your health, the author explains.

 Aerobics

Smart resistance band connected to training app

Is it Worth the Investment? Gear Go Smart Fitness Band Offers Personalized Workouts via App. But Does the Price Justify the Benefits?


Zero effort: Home shaper for massage and fitness

I was Promised calorie burning and improved heart-lung endurance without leaving home. So, I swapped into workout clothes and checked out the latest generation of the Shaper from American Comfort.


New survey: Half of Israeli population gained 5 kg since the beginning of the war

The months of anxiety and stress due to war led to weight gain, with half of Israelis (56%) reporting weight gain since the war began, as per a survey for Tel Aviv Port.

 International Yoga Day at Tel Aviv Port on June 21.

Holmes Place Opens New Branch In Beit Shean With NIS 4.5M Investment

Holmes Place opens 34th "Icon Fitness" gym in Beit Shean with NIS 4.5M investment, citing commitment to growth amid challenges.


The top 10 fitness trends for 2024

The ACSM publishes annual fitness trends, including advanced trackers and community programs, to promote physical activity. Here are their 2024 trend predictions.

 An illustrative image of someone exercising.

Full Support: HOKA's New Running Shoes in a New Campaign

The walking and running brand HOKA unveils a more fashionable and supportive model in a digital campaign featuring selected leading athletes.


Fitspresso Coffee Loophole Reviews [Fraudulent Exposed 2024] Shocking Ingredients Reports!