Marketing
Patterns of influence: Inside Prof. Yaniv Dover’s physics-inspired view of marketing
WATCH: The Scholar - Insights from the Faculty of the Hebrew University Business School. In conversation with Professor Yaniv Dover, hosted by Maor Zaguri, Acclaimed Israeli Director.
US babycare brand under fire for sexualising children in viral marketing campaign
Furkat Kasimov’s fix for e-commerce returns: Sell confidence, not guesswork
Why major brands are tearing up the traditional PR playbook
Israeli company fixes what has been broken in influencer marketing
Trust Humanz leverages AI to make influencer marketing accessible, reliable and trustworthy for marketers and influencers
MEET BOARD’S COUNCIL PHP AGENCY: JOSE GAYTAN
Starting as an Influencer? Here's What You Should Know with Pengwin
Asaf Azulay named Bank Hapoalim CMO
In addition to the bank’s marketing strategy and the “Bit” payment app strategy, Azulay is also in charge of the bank’s LoyaltyPlan and managing its public image, as well as its digital marketing
Andrea Vetrano on how he has helped leading brands create powerful content online
The journey of a successful entrepreneur, Brandon Mimms
Shai Masot: Hidden Advertising Is Going to Be Outlawed in Israel, Diplomacy Is Not Going to Help
The story of a marketing powerhouse feat Mr. JC Hite
Personal Branding Expert Talks About Dominating Your Industry and Creating Online Influence
Entrepreneur Tom Moyal Sheds Light on the Growing Importance of Digital Marketing
Many entrepreneurs believe that the right customers will find their store without help, but unfortunately, this is not the case.
