Marketing

Decoding the digital pulse: How Prof. Yaniv Dover maps the flow of information and human behavior

At the Hebrew University Business School, Dover combines data science, psychology, and physics to reveal how information spreads online, shaping interactions, decisions, and modern markets.

PROF. YANIV DOVER brings physics-based thinking to the social sciences
Prof. Yaniv Dover, Associate Professor of Marketing and Vice Dean for Research at the Hebrew University Business School

Patterns of influence: Inside Prof. Yaniv Dover’s physics-inspired view of marketing

(Illustrative) An infant crawling.

US babycare brand under fire for sexualising children in viral marketing campaign

.Most e-commerce returns stem from guessing; personalized marketing builds shopper confidence.

Furkat Kasimov’s fix for e-commerce returns: Sell confidence, not guesswork


Entrepreneur Tom Moyal Sheds Light on the Growing Importance of Digital Marketing

Many entrepreneurs believe that the right customers will find their store without help, but unfortunately, this is not the case.


Why choose a part-time master in marketing and sales

Why choose a part-time Master in marketing and sales


"This Techpreneur is revolutionizing digital marketing: Mr. Shailen Vandeyar”

A burning desire and more than that is the zeal to create an impact on the world, is the most dominant attribute of Shailen.


Reeve Yew Outlines 5 Ways to Create High-Converting Funnels

Reeve Yew is the co-founder and CEO of Funnel Duo Media, a digital marketing agency that specializes in funnel design and strategies.


Ramotion on Building a Strong Brand and Its Importance

Even a new business owner knows that it’s a must to develop a strong brand, but have you ever wondered what exactly it does for a company?


Moshe Debby – Building trust with clients and the public

For Moshe Debby, founder and chairman of the Debby Group, the establishment of trust is especially important during the corona pandemic.

Moshe Debby, founder and chairman of the Debby Group

Branding expert Cody Cornwell on becoming an industry leader

Branding and marketing are currently one of the most challenging fields to break into. With ever-evolving social media and marketing, it’s hard to help clients find their niches and thrive.


Marketing Expert Gustavo Tello Reveals How to Get People Talking about Your Brand

A marketing strategy can be the make or break point for brands.


Marketing Platform Afrostylicity is leveraging Social Media to help Brands reach wider Audiences

The world of social media marketing is much more extensive than merely an ‘Instagram or Facebook Live.’


These are the top free logo makers right now

Thanks to a wave of good logo makers, bootstrapping a business no longer means lowering your expectations on design quality.