Marketing
Decoding the digital pulse: How Prof. Yaniv Dover maps the flow of information and human behavior
At the Hebrew University Business School, Dover combines data science, psychology, and physics to reveal how information spreads online, shaping interactions, decisions, and modern markets.
Patterns of influence: Inside Prof. Yaniv Dover’s physics-inspired view of marketing
US babycare brand under fire for sexualising children in viral marketing campaign
Furkat Kasimov’s fix for e-commerce returns: Sell confidence, not guesswork
Alan Rosenbaum: Straddling both sides of the journalism line
Behind the bylines: Sponsored content is undoubtedly important in journalism, though it is, at the very least, written by journalists in cooperation with the clients. Alan Rosenbaum exemplifies this.
Internet advertising
Discover the power of Internet advertising and website promotion for business owners in this comprehensive article by Seo-up.
What is the Zoho CRM System?
Zoho CRM is a cloud-based platform for customer relationship management, providing tools for managing sales processes, marketing, customer service, and analytics—all in one place.
Top marketing roles in Israel: The digital skills employers are seeking - opinion
Digital marketing is booming in Israel. Find out which roles are in demand and the essential skills employers are looking for.
Pelephone's big sale: Trade your old device for exciting offers
Trade in your old smartphone or smart watch at Pelephone and get a coupon for future redemption within six months to purchase a variety of products online or in stores.
Warzone Marketing: How an Israeli Agency Innovated Strategic Campaigns
Matana Bracha Horowitz: A passionate Jerusalem marketing whiz
Jerusalemite of the Week: Originally from Californiam Matana Bracha Horowitz came to Israel and worked with makeup. Then she took up her calling: Marketing.
Israel's climate tech: Visionary or hollow?
Inside Israeli Innovation with Maayan Hoffman: Season 2, Episode 12
Influencers dumped for being pro-Israel find new career push with like-minded agency
The fallout from the October attacks left many influencers struggling financially as brands severed ties with them due to their vocal support for Israel.
Mony Brosh appointed VP of sports at Eventim
