Hasbara
Why Israel’s hasbara cannot manufacture the authenticity it needs - opinion
For the past three years, the hasbara space has become a profession built on monetized integrity.
‘Hasbara’ is no magic cure for Israel’s image problems - opinion
No Israeli has the right to risk the country’s national security - opinion
Israel must repair its strategic triangle with the US and American Jewry - opinion
Experts explain how Israel hampered its own public diplomacy
Effective public diplomacy is not merely a tactical necessity but a strategic enabler essential for Israel’s long-term security and international relations.
Israel's honesty is causing it to lose the war of words to Hamas's lies - opinion
Israel, a thriving democracy, bases its public diplomacy (or hasbara) on telling the truth, not lies, which evidently does not hold water in this war of words.
This is why Israel fails at public diplomacy - opinion
Our hasbara efforts should be systematic, targeted, and well thought out. As long as Israel still remains a liberal democracy, albeit a faulty one, fake sources, and dodgy means should be avoided.
Rabbi Shmuley Boteach: 'Ben Shapiro only fired Candace Owens because of me'
Speaking to Shmuley Boteach regarding the state of the world today and what must be done for the nation of Israel to win the battle against bigotry and antisemitism.
A special forces hasbara unit: Eylon Levy's strategy for turning the narrative war for Israel
People are needed to fact-check negative comments about Israel and the Jewish People and to respond with logic and accuracy, Levy said.
'We are not afraid': US university students arrive in Israel as antisemitism rocks campuses
"I hope that this visit to Israel gives me the tools to share the truth with those on campus who defend mass rape and murder,” Josh Shain, Columbia University student and delegation member, remarked.
October 7 hero creates 'Survived to tell' initiative to recount survivor testimonies
Turning tragedy into teachable moments through virtual reality: This project aims to spark a global dialogue rooted in empathy and recognizing our shared humanity.
Israel's reputation is a national security matter: Here are 5 ways it can be improved - opinion
Post-October 7, Israel must realize that its reputation is an integral part of its national security. Continuing to ignore its reputational crisis can be costly.
Israel must ditch its ineffective public diplomacy for new messaging methods - opinion
Instead of hasbara, Israel would do well to embrace a new approach to strategic communications built around speed, engagement, and influence.
What does Israel's hasbara campaign look like six months into the Hamas war?
This campaign's goal within the global information arena is to provide details and a clear explanation of Israel's needs, policies, and conduct in its war against Hamas.
