Branding

New on the shelf: A quality suitcase, a crunchy cracker, and Eden Fines’s brand

New products in Israel: RITZ crackers, Danone MULTI yogurt, a quality trolley suitcase by Rikuchet, Barilla pasta, Achla hummus, crispy Tivall schnitzel, and a new FIFI series by Eden Fines.

RITZ cracker.
 'X' logo is seen on the top of the headquarters of the messaging platform X, formerly known as Twitter, in downtown San Francisco, California, U.S., July 30, 2023.

X Corp sues social media startup over bid to claim 'Twitter' brand

Domino’s Pizza

Domino’s is changing the pizza industry: The move that comes after 13 years of waiting

 FREE health snacks by Schestowitz

With an investment of NIS 350,000: Rebranding of FREE health snacks by Schestowitz


The new Goldstar, a facelift for the beer brand sold in Israel

Goldstar Beer: A new look for Israel's best-selling brand.


The return of Crocs: The first flagship store in Israel was opened

New Crocs flagship store in Israel at Dizengoff Center Tel Aviv faithful to global design, offers unique models, collaborations with top brands in 70 sqm space.


Diving Boards: A unique product branding every event differently

We live in a competitive world, production and branding companies are in a constant race for products that create the wow effect. Custom designed diving boards are next.


What about Lenny Kravitz & glasses? Get the joint collection with Ray-Ban

Ray-Ban eyewear brand meets musician Lenny Kravitz, and together they launch a unique collection with a fashionable twist in a rock and roll flavor.


Instagram enables Israeli brands to find perfect content creators

Instagram's Creator Marketplace arrives in Israel, now available for content creators and businesses. The goal: Helping brands discover relevant content creators for any collaboration.


Branded gifts - who can enjoy them?

Who benefits from branded gifts, how can you choose the best ones, and what more do you need to know on this subject? In this article, our experts summarize the reasons for purchasing branded gifs.


How much money will you save if you give up the familiar brands?

Discover the economic potential of switching to alternative brands and how much you can save with this special test on supermarket products. Save up to 139% by choosing alternatives.

 Shelves carts in a supermarket

H&O opens one stop shop for babies and children’s brands


The bag that fits you and not the other way around

The Italian fashion brand FURLA is considered a brand that presents uncompromising Italian style, but is very accessible for many women. Now the brand is launching the spring collection.

 FURLA NUVELA

GROHE, the German giant of bath and kitchen products

The name GROHE is known to many of those involved in design or who have invested in the construction and renovation of bathrooms and kitchens.

 GROHE