Sodastream

Italian breakfast set, Sodastream and Lavazza

A better morning box, exactly on the days you need one.

Italian breakfast set, Sodastream and Lavazza
Kariot in two surprising flavors

Kariot in two surprising flavors and a new sparkling gloss – the hot shopping recommendations

A fashionable photographer

Brand news: An Italian Hanukkah, Japanese bubbles, and a pink comeback

 SodaStream Israel CEO Shlomi Bechor with Noa Rozin

SodaStream's experiment: Replacing a thousand bottles with one device


Bubbles worth billions

Soda Club, worth $6 m. at its inception, becomes SodaStream, worth $3.2 billion, or more than 500 times more.

Daniel Birnbaum, CEO of SodaStream, (left) holds a news conference with Ramon Laguarta, CEO of PepsiCo, in Tel Aviv, on August 20

After Barkan: A look at West Bank industrial areas of ‘coexistence’

THE OFRA SETTLEMENT is seen from the Amona outpost in the West Bank.

SodaStream CEO could collect $34m. in bonuses after Pepsi purchase

Israeli-based SodaStream is set to be acquired by PepsiCo for $3.2 billion.

SodaStream CEO Daniel Birnbaum

‘Exodus’ survivor inspires son who sold SodaStream for $3.2 billion

Rabbi Birnbaum’s life story makes the sale of his son’s company even more unlikely. Birnbaum, 89, was born in what is now Slovakia and initially was in hiding during the Holocaust.

SodaStream CEO Daniel Birnbaum congratulated by his father, Rabbi  Ervin Birnbaum, at Monday's press conference in which Birnbaum announced that he had sold the company to PepsiCo

14 Days

"Quiet for quiet," was the long-term Gaza ceasefire that was reportedly being negotiated in Cairo mediated by Egypt and the UN.

Alex stein

Bubbling with pride

That’s welcome news – for the hundreds of Bedouin, Palestinian and Jewish employees who count on the company for their livelihood, and for Israel.

Sodastream sold to Pepsico for 3.2 billion dollars, Aug 20, 2018

SodaStream to stay in Israel after $3.2 billion acquisition

Additional factory set to be built in Rahat

Sodastream sold to Pepsico for 3.2 billion dollars, Aug 20, 2018

Five times SodaStream bubbled over in the headlines

“The Israeli government did the moral and honorable thing to grant work permits to our employees, who can now provide for their families and also prove that coexistence is possible.”

Sodastream plant, August 8, 2018.

PepsiCo to buy SodaStream for $3.2 billion

PepsiCo will now have a chance "to reach consumers beyond the bottle," said PepsiCo President Ramon Laguarta in a statement.

Minister of Economy and Industry, Eli Cohen (right), and SodaStream's CEO Daniel Birnbaum at the Ministry of Economy

Palestinian employees hurt by BDS speak up about its negative effects

The PA also gets money from taxes. Palestinian workers in an Israeli industrial zone must pay 1,000 NIS a month to the PA, according to Basherat.

PARTICPANTS IN A roundtable discussion gather this week at the Jerusalem Center for Public Affairs, June 21, 2018.