Skincare

Egoz Hakfar launches chop stick premium Asian series in Israel

Egoz Hakfar CEO brings noodles, sauces and Asian ingredients for NIS 4.80–27. Also: ASICS 20g running shoes, Molecule 01 perfume, biotech PDRN series, spring fabric softener, and more.

Chop Stick Egoz Hakfar.
Lierac Paris

The new serum that targets one of the most common skin concerns

7 items we loved this week

7 items we loved this week

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The Korean device that conquered Instagram – and Hailey Bieber’s face too


Achva introduces exclusive halva inspired by Dubai sweets

Limited edition halva with chocolate & pistachio at NIS 21–25. Also: New Korean ROUND LAB at Super-Pharm, Carolina Herrera perfume, Prinir canned corn, and more.

Dubai Chocolate.

Brand news: Who brought Venice to Israel

We discovered how you can jump to Amalfi, when nature enters the home, running on a cloud, the brand that put magic into a glass, taking care of female fighters, and the pizza that compensates.

ASICS

Refresh for Passover: Holiday sets and precise cooking and serving tools

Ahead of the 2026 Passover shopping season – a roundup of products for the holiday, from cooking and serving tools to care sets and bedding.

The roso MONO roaster, 129 NIS instead of 599 NIS.

Brand news: On the connection between lipstick and war

Have you heard of the lipstick index? The return of the mask, SOS treatments for facial skin at home, a Parisian scent in Israel, when labneh meets zhug, and the Far East comes closer.

PUPA Milano

GA-DE launches SKINFINITY skincare line for early signs of aging

The new facial care range combines Swiss laboratory development, green biotechnology, and high percentages of natural-origin ingredients, according to the company.

GA-DE launches SKINFINITY skincare line for early signs of aging.

A new dermo-cosmetic solution for skin prone to psoriasis

The product was developed especially for skin prone to psoriasis and is intended to help reduce flaking, roughness and the feeling of discomfort in the skin.

A new dermo-cosmetic solution for skin prone to psoriasis

Stress affects facial skin: The recipe that always works for calming

Prolonged mental stress may damage the skin’s natural protective barrier and lead to dryness, redness and sensitivity, and may even worsen conditions such as acne, eczema and rosacea.

Many people report that during stressful periods their skin becomes more sensitive, dry or reddish

Stressed? This is the sign that appears on your face, and it can be eliminated

Our skin absorbs the tension and reacts accordingly with various outbreaks. An expert explains why you must clean your smartphone every day, and why you should reduce dairy products.

Acne can be eliminated

SHISEIDO launches the brand’s most powerful treatment yet at NIS 550

Vital Perfection uses pure retinol with results in a week – 97% saw fewer wrinkles. Also: Herbalife Korean skincare, limited Nespresso capsules, new Givenchy perfume, and more.

Shiseido VITAL PERFECTION INTENSIVE WRINKLESPOT TREATMENT A+.

I tried the new serum by Keren Bartov and came back surprised

The promise of regenerative technology that communicates with skin cells and not only blurs signs intrigued me. So I decided to check whether this was just another trend, or a real change.

ExoVive by Keren Bartov