New products
A new product for pregnant women – multivitamin and Omega-3 in a single capsule
The unique capsule in Soft Gel texture is easy to swallow and convenient, especially for pregnant women who need dietary supplements.
We barely touched it: First drive in the updated SEAT Ibiza and Arona
JAC 5 Hybrid and 8 Plug-In: This is just the beginning
Tuna with chickpeas in a new Mediterranean flavor
A particularly sweet winter: New baby collection from Super-Pharm
LIFE BABY'S by Super-Pharm launches a teddy-themed collection, with items for babies and toddlers priced NIS 12.90–NIS 34.90. There’s also a promotion: 50% off the second item until 11.11.
A product line for treating dry and cracked skin
The Bariéderm Cica series – for protection from dryness and cracks, soothing, and repairing damaged and irritated skin during the transitional season.
Brand news: Alte Zachen as inspiration and the Japanese woman who landed in Tel Aviv
A vegan fragrance, the story of a scarf, a Japanese woman on the rooftop, glossy lips, the black rose, Korean beauty, the oven that landed from Italy, the razor that shrank, and more.
We tasted the new products on the shelves
This is not just another launch, it’s a statement: Achva’s Middle Eastern cookies.
Vanish launches: New double-strength spray for tough stain removal
Made pasta with red sauce for the kids? “Remove” the worry: Vanish launches a new double-strength spray | Also effective for grease and oil stains.
iCon Group launches iConic – a new accessories brand for Apple products
iCon Group’s new iConic brand offers stylish, durable Apple accessories with careful design, functionality, and affordable prices. Launching first at iDigital, then nationwide.
Less transparent: Apple adds control over glass design in the upcoming update
Apple is adding a new option in the upcoming update of iOS 26.1, iPadOS 26.1, and macOS 26.1 that will allow users to choose the level of transparency in the glass design.
Medical compression tights with a fashionable look
Jack Kuba launched today its new tights collection. Among the colorful models presented were also medical compression tights that help in cases of fatigue or a feeling of heaviness.
New competition for Xiaomi in Israel – Infinix smartphone brand
The smartphone brand Infinix has arrived in Israel today with three models (including a slim design and a gaming model) priced between NIS 1,350 and NIS 2,000.
IKEA launches a bed for smartphones – with a bonus for those who put it to sleep
The Swedish chain has launched in the United Arab Emirates a tiny bed for smartphones, equipped with an NFC chip that detects when the device is "asleep."
The world’s fourth-largest mobile giant is coming to Israel
The smartphone brand Infinix has officially launched its operations in Israel, with three new models, home pickup and return service, and prices starting at NIS 1,300.
