Fashion
Brand news: Who landed from California and who moved up a floor
The ocean as inspiration, sculpting the face and staying alive, when fashion meets culinary, the new beauty approach, tropical bubbles, and pampering the puppies.
7 especially colorful items we loved this week
Advanced HOKA Shoes, Kleenex for allergens, and a smart bottle – everything new on the shelf
The secret worn by all fashionistas: Spring’s smartest item is back
When fabric becomes soft architecture: The silent revolution of luxury textiles in the bedroom
A festive pop-up that reminds us that while we may endure sleepless nights, at least we can ensure every minute of sleep is high-quality.
7 items we loved this week
War or no war, we continue to focus on what we are good at: Shopping. A spring dress with a dash of cautious optimism, cat-frame sunglasses, a purplish oversized sweatshirt, and more.
PARFOIS opens Petah Tikva store, relocates Azrieli Tel Aviv branch
City Time Israel says the two projects, backed by about NIS 2 million, are part of the brand’s continued expansion in Israel.
After New York: The NOAM HAZAN brand returns with a pop-up in Tel Aviv
Israeli brand NOAM HAZAN opens a pop-up at Ramat Aviv Mall, Mar 11–24, with the new collection, bags, wallets, jewelry, and special gifts for shoppers.
Meet Melania Trump, the first lady behind most the powerful man in the world
The first lady of the United States, embracing her beauty pageant contestant skills, seems to be working to create real-world influence.
Shopping for the soul: A chic transitional knit and a Chanel body oil
The weather managed to confuse us, but we quickly got back on track: A short knit in a creamy shade for the coming days, a mask for redness, and 5 more items we loves this week.
The glasses everyone will be looking for this summer: 5 trends that change everything
Elinor Bor Ben-Zvi from Luxottica reveals the hottest eyewear trends for spring-summer 2026. From classic aviators to sculpted shapes – what you need to know before buying your next pair of glasses.
We found the most comfortable bras to sleep in and to go down to the shelter with
From the leopard-print one for NIS 20 at Urbanica, to the ultra-excellent lingerie of Liliblum – We took care of all the women here for self-gathering and support during an emergency.
Doing “The Godfather” at Tommy Hilfiger’s house? Almost
A supermodel, Schwarzenegger’s son and his girlfriend, and the star of “Emily in Paris” – all together on the same Tommy Hilfiger set, for the Spring 2026 campaign. What’s new?
Eat this: The pajamas with the fries print conquered us
Limited-edition McDonald's family pajamas, kids & adult sizes, delivered to a pickup point, with a digital campaign featuring Omer Levy.
