Campaign

Ruti Broudo makes a move no one saw coming

The restaurateur and entrepreneur is making a surprising step and entering the beauty world. Dr. Udi Bar chose her as the face of his new campaign.

Ruti Broudo
cyber Illustrative.

Iran accelerates AI-driven influence campaigns amid internal unrest

Noam Kleinstein for LAVIDO

Someone had to step up: Noam Kleinstein lands a beauty gig

The Link team

The digital shift is here and businesses cannot afford to wait


Mashbir - for new moments

Hamashbir launches a new brand language and launches a wide-scale campaign.

 Hamashbir, 2025 campaign

After his death: Yehuda Barkan stars in a burger chain campaign using artificial intelligence

An Israeli burger chain is launching a new Independence Day campaign featuring the likeness of actor Yehuda Barkan—recreated using artificial intelligence and with the approval of his family.

 Burgers Bar (B)'s new campaign

Cellcom launches a new campaign and offers customers a free line for a year for their child

The new advertisement features a child on a school trip who is surprised to find a new phone that his parents left for him in his bag, so he can stay in touch with home even when he’s far away.

 Cellcom's campaign

Corresponding with the beepers operation: Partner's new campaign

Partner and Static in a New Campaign: If you don’t have Private 5G, even the most advanced device is like... just a "beeper."

 Asaf Aviv, VP of Marketing and Content at Partner, and Static

Mali Levi has been chosen as the presenter for the BISSELL vacuum cleaner brand

The campaign will be launched on television, billboards, and digital platforms and highlight the strategic advantage of BISSELL products under the slogan: "Living in a Clean Home."

 Mali Levi, BISSELL campaign

Herbalife deepens collaboration with Ronaldo and executes major strategic moves

Herbalife will acquire the assets of Pro2col Health, Pruvit Ventures, and a 51% controlling stake in Link BioSciences for an estimated total cost of approximately $25 to $30 million.

 Cristiano Ronaldo

Like the most Spanish tapas bar: Sliced sirloin bruschetta with salsa and much less oil

With an air fryer and olive oil sprays, anyone can prepare the perfect starter.

 Spanish bruschetta with roasted sirloin and spicy tomato salsa

HOKA Israel launches a new campaign under the message: EVERYBODY HOKA

The new campaign, starring Shaked Yerushalmi, Shon Bello, Yael Morozov, and Bekki Vestfrid, invites the public to experience HOKA as an integral part of the fast-paced and dynamic urban lifestyle.

 HOKA

Ben Ben Baruch was chosen to be the new presenter for Mimun Yashir

As part of the company's strategy and its entry into the mortgage sector, Mimun Yashir is launching a rebranding initiative and will optimize its digital assets and brand reputation.

Ben Ben Baruch, who was chosen to be the presenter for Mimun Yashir

Finish? We've only just begun: The new Dynamica commercial

Tzuri strikes again: A new Dynamica commercial starring actor and comedian Eli Finish. Get a sneak peek!

 A new Dynamica commercial starring actor and comedian Eli Finish