Campaign

In the video, New York mayoral frontrunner Zohran Mamdani makes a joke about knaffeh, claims his Arabic needs work, and smiles next to women in hijabs.

Israel’s Tourism Ministry launches a national campaign on Oct 29 with 18-shekel experiences, 25% hotel discounts, free tours, and major shows featuring Dudu Tassa, Ishay Ribo, Ethnix, and Lola Marsh.

Pelephone is launching a new promotion in collaboration with Issta: customers who purchase a premium smartphone will receive a flight ticket to destinations such as Athens, Larnaca, and Rhodes.

The fiber market in Israel is heating up: Partner is trying to differentiate itself from Bezeq and HOT with Direct Fiber, a service that promises faster connections to international network servers.

The NBA and Israel national team star is known for his style off the court, so it’s no surprise he’s now the face of a men’s grooming brand. So which brand is set to take over his bathroom?

The social media personality has been chosen to lead the launch of the French brand URIAGE in Israel - and this massive budget makes her one of the highest-paid ambassadors in the cosmetics industry.

The campaign will run until August 16 and will include social media activity, influencers, in-store promotions, and outdoor advertising.

It was only a matter of time before the actress and singer took another step up the fashionista ladder. Now we’ve learned that she has been chosen to be the new face of the Israeli brand Plan B.

The beautiful host and actress Rotem Sela Joins Israeli Brand Itay Brands as the New Face of Its Affordable Basic Fashion Line | All the details.

Shikun & Binui Real Estate is launching its flagship project – OLAM Neve Ayalon in Or Yehuda, which includes 600 residential units, 252 of which are part of the “Buyer’s Price” program.