Consumerism

Good news for beauty lovers: Be Pharm brings rare beauty to Israel

The best shopping recommendations for religious Israelis.

Rare Beauty products displayed as the Selena Gomez-founded cosmetics brand launches in Israel through the Be Pharm chain.
A woman using a laptop to shop online

AI-driven search surges: Consumers shift to buying in chat

An iron sculpture symbolizing love, hope, healing, and the power of human connection.

Tu B'Av with meaning: Art, love, and more special recommendations for the holiday

Supermarket cheese shelves, June 18, 2026

Cottage cheese crisis expands to white cheese


Hever announced a "men only" event – and backed down within hours

The consumer club for career military personnel planned to produce a giant viewing event for men only, and sparked a storm.

Messi and the players of the Argentina national team

The businesses that will make a killing in the World Cup, and those that will take a hit

The late broadcasting hours of the current tournament are going to keep you at home, punish the bars, and inflate the pockets of one specific industry.

The World Cup has far-reaching effects on the national mood

Whining about the cost of living, continuing to wear Nike and Adidas

The Israeli consumer cries and pays, pays and cries, and simply refuses to give up on the big brands. Are we suckers or simply loyal?

A shopping mall

Israeli families could save hundreds on summer attractions, price check finds

With some 2.6 million students heading into summer break, consumer clubs say early planning and price comparisons can cut the cost of family outings.

Gai Beach Water Park

Schestowitz brings the best–selling matcha brand in the UK to Israel

Schestowitz has obtained the franchise for PerfectTed and will attempt to transform Japanese tea powder from a niche health trend into an everyday beverage in retail chains and coffee shops.

Schestowitz brings the best–selling matcha brand PerfectTed to Israel

Brand news: The strong brand celebrating a decade and the hot trend gaining momentum

The brand erasing borders, a nail polish for stars, applying makeup like professionals, Mickey Mouse at home, a spicy experience, chocolate as inspiration.

Michael Kors

Arnicare from CTS MD for the relief of muscle and joint pain

Two products based on the arnica plant and containing active ingredients designed to assist in relieving muscle pain, bruises, sprains, and joint pain.

Arnicare from CTS MD for the relief of muscle and joint pain

Our fashionable shopping cart for this week

Jelly slides that everyone must have, a deodorant that lasts for long hours even in the harshest heat, a satin skirt in a special shade, and four more items we loved this week.

ROJA

Not just a liquor store: The new branch of Hayevuan trying to change the experience

The new branch of Hayevuan chain in the London Minister complex combines a liquor store with a boutique deli and a seating area.

Hayevuan store in Tel Aviv

A new duty free shop has opened in Israel

The renovated James Richardson store at the Jordan River Crossing has opened following a full renovation with new departments, niche brands, travel-size products, and club benefits.

The renovated James Richardson store at the Jordan River Crossing