Consumerism

The soul friends who founded an iconic brand in Paris – and now it’s in Israel

Brand news: The makeup brand creating buzz, the perfect makeup removal, kitchen tools that make you want to cook, the pizza making Aliyah, a morning by the sea, and many more.

NYX Professional Makeup
A WOMAN walks with her shopping cart outside a supermarket in Lod. Israeli consumers pay prices that are tens of percent higher than those common in Western countries, says the writer.

The high cost of living is not unavoidable: How to make life in Israel less expensive - opinion

Miss Nori

Brand News: The influencer taking over the beach and the return of Mickey Mouse

Israel Post vice‑president for commerce , Eran Kristal.

Dollar slump, deep discounts fuel new boom in Israelis’ overseas online shopping


Electra takes on the small appliances market

Electra Electrical Retail is expanding from large home appliances to small electrical appliances, with independent imports priced 50% lower than international brands.

The new electrical appliances from Electra

Brand news: The latest in Savyon revealed

Preserving a 100-year tradition, an exciting collaboration and a cool pop-up, Stitch's comeback, a velvet-touch series, the returning fair, and some more brand news you got to read.

 Ray-Ban

Filling the fridge: Carrefour’s new announcement

The international retail giant Carrefour continues to expand at record speed, inaugurating its first branch in the city of Yavne. So what will you find there?

 Carrefour branch in Yavne

Brand news: From the tennis courts in Paris to the wardrobe

Scents of the bath, the mascara that breaks the rules, the winning classic, hot bridal gowns, innovative perfumes, premium strollers for children, and more new products.

 Lacoste Under the Sun

Surprising: iDigital extends warranty on iPhone 16 to two years

iDigital launches an exclusive campaign: Two-year warranty at no extra charge on every iPhone 16 purchase.

 iPhone 16

Hailey Bieber’s beauty brand Is finally coming to Sephora

Hailey Bieber’s beauty brand has been a favorite among beauty lovers ever since its launch. Now, a collaboration has been announced between Rhode, Bieber’s brand, and the beauty retailer Sephora.

 Sephora

TUMI celebrates 50 years with a limited-edition golden jubilee collection

To mark its 50th anniversary, premium brand TUMI is launching a luxurious limited and numbered capsule collection, featuring an innovative golden design from its classic 19 Degree aluminum series.

 TUMI

Good Pharm opens flagship branch at the Grand Mall in Petah Tikva

The chain, owned by Rami Levy, will open its 68th branch, and will offer pharmacy, cosmetics, cleaning, food, and fashion products at affordable prices.

Good Pharm's flagship branch at the Grand Mall in Petah Tikva

ZENLIFE enters Asia: “One of the most promising markets”

The local company that distributes chocolate-coated vitamins is expanding to the Far East: “Zenlife offers an indulgent approach to vitamin consumption and combats the phenomenon of ‘pill fatigue’."

 Zenlife

The promotions and new home items

New outlet fair, seasonal collections, and smart picnic gear offer stylish, affordable home and lifestyle solutions across Israel.

 Arad Towels

The designed collapsible suitcase returns for the first time since the outbreak of the war

After a year and a half, Israeli smart luggage company Rollink, whose products are distributed in 30 countries, is launching three stylish and practical products.

 Rollink's new collection