Beer
New on the shelf
A new size for Estrella Damm beer, a smart air freshener with a game-changing patent, new flavors for Energy rice cakes, designed Friends mugs at McDonald’s, and more.
New Israeli craft beers tell stories of war, recovery, and creativity
From Korean beauty to pear beer: Launches that bring a little excitement to life
Israel’s tastiest news and everything new on the shelves
White Rabbit: A new brewery 'hops' into Israel
The first three beers were released and distributed to stores and restaurants around the country, but without celebration and fanfare.
How to prepare for watching Euro matches with friends at home
Didn't get tickets for Euro 2024 in Germany? We checked out which TVs will make you feel (almost) like you're in the stadium.
What to drink on Champions League final night
Talia Levin warms up the sidelines and suggests a drink menu for an evening all about football
Beer cocktails: Some delicious new variations to try
'Waiter, there’s a beer in my cocktail!'
Beer and art fair: Weekend recommendations
Which Rosé to sip on the balcony? How to upgrade your cocktails? When to visit emek hefer? Osnat Gueta with everything you need to know for the weekend.
Eyewear and perfumes with a commitment to sustainability
The return of denim fabric, pomegranates aiding facial care, lenses that darken in the sun, a brand supporting economically vulnerable communities, enhancements in baby products, and more.
Anticipating the summer 2024 soccer celebration: Carlsberg's grand nightlife tournament
Carlsberg invites its customers to participate in the Grand Nightlife Tournament this May, with a chance to win the coveted prize: a trip and hospitality at the prestigious Liverpool Football Club.
Israeli brews celebrate Independence with flavors and fervor
From Malka Brewery to local butcheries, Israeli brands honor Independence Day with unique offerings.
Independence Day special: Unique offerings to elevate your celebrations
Israeli businesses offer exclusive collections for Independence Day, ranging from plant-based grilling innovations to limited edition skincare.
Magnum's pints did it again
Smooth landing, Italian collaboration, and blue-and-white kitchen
