Haircare
Brand news: Who landed from Brazil and a 360-degree fashion experience
Brand worlds connecting, underwear hits the street, smooth and safe, a nocturnal scent, light for the face, and when Italy arrives in Israel.
Supplements for strengthening and restoring hair and facial skin
Hollywood’s most talked-about star, Sydney Sweeney, to front Kérastase launch
Brand news: Who landed from California and who moved up a floor
Protect your hair: Essential products to guard against sun damage
As summer sets in, the sun’s powerful rays can damage not just your skin, but also your hair. We consulted experts and found ways to enjoy summer while keeping your hair healthy.
How to keep your hair healthy and well-groomed in the summer heat: A complete guide
Israeli summers pose challenges to our hair with heat, humidity, chlorine, and sea salt. Hairstylist Shay Buta offers essential tips for maintaining healthy and well-groomed hair through the summer.
Latest hair care news: Summer essentials
Discover the latest hair care products designed for the summer season. From color care to styling solutions, here's what you need to know.
Sunkissed glow, passionate scents, and a kiwi satin dress
Discover beauty and leisure products: a range for professional at-home tanning, full-coverage foundation with a natural look, passionate summer fragrances, trendy sports overalls, and more.
Innovative solutions for thinning eyebrows? New products to transform your look
From eyebrow serums to mesmerizing fragrances and transformative hair care: A look at ten new and intriguing products aiming to refresh the Israeli market.
L'Oreal Professional launches a series to restore damaged hair
Breakthrough care series by L'Oréal Professional with patented technology for hair restoration. Restore damaged hair in one use, promising two years of repair!
Shark unveils FlexStyle: A game-changer in hair styling technology
Shark launches its first hair styling tool in Israel—the FlexStyle. Offering easy transitions between styling functions, it aims to deliver versatile, heat-free styling for all hair types.
Italian men's grooming brand arrives in Israel
Italian grooming brand DEPOT enters Israeli market, offering traditional yet innovative products for hair, beard, and skin care. Available via G. Cosmetics and select salons.
Luxurious soft clothing that pampers your skin
From indulgent loungewear by NEOX DERMACARE to Lancôme's new perfume line, discover all the latest essentials you need to know.
Cream of the crop: Why we've fallen in love with this crocheted bag
The crocheted bags by Noam Hazan have captivated fashionistas worldwide - and now they've captured our hearts too.
