Gil Hoffman
The narrative, no less than the nukes: Has Israel become a pariah or saved the world? - opinion
Why world media blaming Israel for US striking Iran is scary - opinion
How Netanyahu and Trump fooled the media over the Iran strike - opinion
Muddling through the 'Madleen': How Israel got the better of Greta Thunberg - opinion
It looks like Israel, for the most part, handled the incident well; and especially in tough times like these, any PR victory must be celebrated, including getting the better of Greta Thunberg.
Dishonest reporting kills: DC antisemitic murders are a wake up call
There should have been marches of proud pro-Israel Jews throughout the United States, warning that “Free Palestine” and “Globalize the Intifada” are calls to murder more Jews.
Pulitzer Prize shows Hamas continues to control Gaza war's narrative - opinion
Mosab Abu Toha's Pulitzer Prize win is problematic in light of antisemitic statements made by the Gazan writer.
Meta must label Al Jazeera as state media. Here's why - opinion
This is the time for Meta to start labeling Al Jazeera and AJ+, so it will be a little harder for anyone to get away with quoting them and saying “Facebook says it’s true.”
Why the ‘60 Minutes’ segment with freed hostages fell short - opinion
While the '60 Minutes' segment does not explicitly put the onus on Israel, its framing choices and selective narrative emphasis shifts emotional blame, despite Hamas being the perpetrator.
Hoodwinked: How Hamas influenced int'l media to not cover emaciated hostages - opinion
Gaunt Jews do not play into the narrative of the world media, which has bought into Hamas’s deliberate strategy of painting Gazans as victims and Israelis as aggressors.
Int'l media is lacking empathy, even as the hostages come home - opinion
Even if empathetic coverage never comes, we will never relent in the important effort to change the international narrative and improve Israel’s image.
Where misinformation proliferates: How to make social media less awful - opinion
You can also help make Facebook and Instagram less awful and make sure they call a spade a spade – and a cat a cat.
Foreign Minister Sa'ar can spend $150m. on public diplomacy. This is how he should do it - opinion
Sa'ar's new budget is the first step toward correcting 77 years of mistakes in neglecting Israel’s effort to explain itself to the world, which is more important than ever.
Why is journalism in Syria held to a different standard? - opinion
Hypocrisy is what happens when too much of the media put their biases before their responsibilities as journalists.