Electra
Electra
Electra takes on the small appliances market
Electra Electrical Retail is expanding from large home appliances to small electrical appliances, with independent imports priced 50% lower than international brands.
The air conditioning revolution in Israel
Electra celebrates 80 years – launching summer 2025 with a return to the iconic orange
Israeli firm Electra brings orange back to its marketing for summer 2025 campaign
How to prepare for watching Euro matches with friends at home
Didn't get tickets for Euro 2024 in Germany? We checked out which TVs will make you feel (almost) like you're in the stadium.
Israeli company Electra to light up new JFK terminal
Electra's subsidiary, Gilston, wins $98 million contract for lighting system installation in JFK's Terminal 1, part of a $19 billion airport upgrade project in New York City.
Failure of Seven Eleven brand in Israel: Steps to reduce chain activity
Electra Company, franchisee of Seven Eleven convenience stores, reported a reassessment of the business model and potential chain activity reduction in Israel.
7-Eleven to close down in Israel just 1 year after launching
According to reports from Electra, the company has begun 'significant steps towards closing down activity of 7-Eleven.
Electra Power to Provide Dan Hotels with Green Electricity for 10 Years
Under the deal, Electra Power will provide Dan Hotels with green electricity from renewable sources, covering 75% of their electricity needs for a decade, in a deal valued at NIS 300-350 million.