Samsung is officially entering the mixed reality (XR) business with the announcement of Galaxy XR, its first mixed reality glasses based on Android XR, Google’s mixed/virtual reality platform, developed in close collaboration with Qualcomm.
In the new approach, artificial intelligence is part of the system itself, not an artificial add-on. Unlike AR/VR glasses from the previous decade, this is a product designed from the ground up to integrate into daily life: From live maps and information in the style of Google Maps that appear in the real world, to Circle to Search, which allows you to mark any object in the room and ask about it in real time, to 3D video editing within Adobe’s Project Pulsar.
What makes Galaxy XR different is the way artificial intelligence almost completely eliminates the barrier between the user and the interface — something natural in an era when we already talk freely with various AIs.
Instead of waving controllers or blinking at floating menus, Gemini sees and hears exactly what the user sees and hears, understands the context in real time, and responds as if it were a person standing next to you. Not just a voice assistant, but a truly interactive partner. This means the device can interpret spatial, task, and gesture context, and provide information, guidance, or an immediate action without manual selection. It even transforms everyday experiences such as navigation, fixing a home appliance, purchasing a product, or traveling abroad, turning mixed reality into part of physical reality — at least according to Samsung and Google’s vision.
The Galaxy XR looks more like glasses than a helmet, weighs only 545 grams (with a separate battery pack, similar to the Vision Pro), and includes microphones, eye-tracking cameras, depth sensors, and a 4K Micro-OLED display for each eye. The system runs on the Snapdragon XR2+ Gen 2 with a dedicated neural processor, supports WiFi 7, surround sound, and is expected to deliver about two and a half hours of video use.